Sales & persuasion keynote
Influence
The Magic of Selling
Every night a magician sells something impossible. And the audience applauds.
Magicians use storytelling, suggestion, hypnosis techniques and persuasion. Influence brings those techniques into the sales process: how to capture attention, build trust, tell a story that sticks and guide the buying decision with the right words. No one in the audience gets hypnotized: what we teach are the techniques.
45–90 min50 to 1,000+ peopleTailored to your eventCan be extended into a workshop

Your team takes away
- Sales techniques based on attention and suggestion
- Persuasive language patterns drawn from hypnosis
- Sales storytelling customers remember
- Motivation and confidence for the sales force
Ideal for
- Sales teams and sales forces
- Distributor conventions
- Product launches
The science
The neuroscience of attention (magicians are now studied in journals such as Nature Reviews Neuroscience), the psychology of decision-making, such as choice blindness experiments, and research on suggestion and language in hypnosis.
What teams say
What happens
afterwards.
“I had no idea that with just a few words I could persuade like a magician.”
Keynote + workshop
The keynote inspires.
The workshop turns it into commitments.
Most keynotes end with applause. Jack's can keep going: after the event, a LEGO® SERIOUS PLAY® workshop with the same team turns the energy into concrete decisions and commitments.
He designs and facilitates it himself, as one of the 19 trainers of the method worldwide.
Other keynotes
Contact
Shall we do something
impossible together?
Keynotes, shows and workshops for teams that need to think differently: kick-offs, conventions, launches, change programs or a show nobody forgets.
Tell Jack about your event, your audience and what you want them to take away. He'll propose the experience that fits best.
